The Tulloch story began in 1838 when James Tulloch arrived in Australia from his homeland of Scotland and settled in Camberwell. James’ grandson, John Younie (J.Y.) Tulloch owned the Branxton General Store and accepted an unusual settlement for a debt – a 43 acre property in nearby Pokolbin. Tulloch took an immediate liking to the property and the five acres of neglected Shiraz vines it contained and undertook his first foray into viticulture and winemaking.
By the 1920s J.Y. had established himself as the largest vigneron in the Hunter and began the tradition of quality and excellence that is now synonymous with the Tulloch name. In 1938 the company was named J.Y. Tulloch & Sons Pty. Ltd. In 1940 J.Y. passed away and his eldest son, Hector took over the reins and was integral in bringing the Tulloch name to prominence with the development of the Pokolbin Dry Red Shiraz and Hunter River White labels in the 1950s.
In 1965 Hector Tulloch passed away and was survived by his wife Eileen and two children, Jay and Helen. In 1969 the company was sold outside of the family for the first time to Reed Consolidated Publishing and so began an era of ownership from outside of the family, which continued until 2001. The Tulloch brand suffered enormously during this period due to neglect at the hands of large companies and multiple ownership changes. In 1973 Hector’s only son Jay became General Manager of the company, a position he retained through the many ownership changes until 1996 when he tired of working for a large corporate company.
In 2001 the opportunity arose to buy back the old family company, J.Y. Tulloch & Sons from the large conglomerate, Southcorp Wines. Unable to resist and with interest from long term friends and business associates the new era of J.Y. Tulloch & Sons began. With Jay Tulloch once again at its helm and its commitment to premium Hunter Valley wines renewed, one of the Hunter’s great winemaking names lives on. Now the next phase of the Tulloch story has begun with Jay’s youngest daughter, Christina, taking on the role of CEO. The Tulloch Verdelho and reinvigorated Pokolbin Dry Red label lead the charge in a portfolio of premium wines that draws on the ability to produce wine styles for all generations.